Netflix Arabic Titles
While I was at BPG Advertising, I helped design some key art and type treatment for Netflix Arabic titles. This included key art that depicts the title card, title treatment, and horizontal/vertical artwork. The challenge for this assignment was there was no context given for the shows’ genres. Because I have an understanding of the Middle Eastern language and culture, I was able to navigate the creative direction for the shows. Below is one of the shows.
Under Control is about a married woman with a haunted past: she used to be a drug addict. She keeps her constant struggle hidden from her current husband.